Geographe Bay brand
The brand against white
The brand in black
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- Legend Charters <
- Livitalia <
- Makybe Rise Primary School <
- Matisse <
- Nixi <
- Northerly <
- Pride <
- Probyte <
- Sarah's Place <
- Shire of Busselton <
- Spirit Life Coaching <
- STA <
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- The Blue Box <
- The Fat Hippo <
- The Natural Company <
- Toy & Baby Kingdom <
- Unzip Love <
- West Busselton Pharmacy <
- Windmills Break <
GBTA
The Geographe Bay brand was developed as a co-branding process between Geographe Bay Tourism Association and the Shire of Busselton so that they could work together to raise the profile of the region.
The brand reflects the coastline of the Geographe Bay region, with the blue identifying with the azure oceans, and the green with the lush farmlands and vineyards. The white edges reflect the pristine beaches, with a diagonal slash to represent the iconic Busselton Jetty.
One major goal was for the brands colours to become highly associated with the region.
The text is friendly and casual and fits the style of a tourism association. The Shire's version of the brand which can be viewed here has been adapted for a more corporate look.
